CMT Music Awards Flashback: Five Musicians Who Directed Breakthrough Video of the Year

by Tiffany Goldstein

04/07/2022

On Monday, April 11, country music fans will see several Nashville newcomers-turned-stars take center stage at the 2022 CMT Music Awards.

The highly anticipated ceremony hosted by Kelsea Ballerini and critically acclaimed actor Anthony Mackie will feature performances by Miranda Lambert, Kane Brown, Carrie Underwood, Cody Johnson, Keith Urban, Maren Morris + Ryan Hurd, Jason Aldean, Little Big Town, and more.

In addition to country icons, several rising stars like BRELAND, Elvie Shane, Parker McCollum, Priscilla Block, Tenille Arts and Caitlyn Smith will be recognized in the competitive Breakthrough Video of The Year category for their gripping music videos that quickly got people talking. city.

The next budding singer-songwriter is set to be crowned at the 2022 CMT Music Awards on Monday, April 11 from Nashville. Music fans can tune in at 8 p.m. ET on CBS, but until then, CMT is looking back to see which notable names have won the prestigious accolade over the past five years.

2021: Dylan Scott – “Nobody”

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Country music artist, Dylan Scott scored Breakthrough Video of the Year at the 2021 CMT Music Awards on Wednesday, June 9. The win came as no surprise, as country music fans fell head over heels in love with the love-centric tune that lives on on her 2019 EP, “Nothing To Do In Town.” In “Nobody”, Scott describes his endless love for his wife, Blair Robinson. The singer invited his wife and two children into the music video to bring the lyrics to life.

Despite stiff competition from stars like Hailey Whitters, Niko Moon, Mickey Guyton, Little Big Town, HARDY and Lainey Wilson, Scott received his first-ever industry accolade.

“I don’t even know what to say right now, it’s amazing,” he said in his heartfelt acceptance speech. “Thank you, CMT, my management, my label, my beautiful wife, my children,” he concluded.

Scott has come a long way in just one year as he prepares to release his next album, “Livin’ My Best Life,” on August 5. The country crooner is currently on the road headlining “Livin’ My Best Life.” Tour,” sharing the title track written by Thomas Rhett, Tyler Hubbard, Brian Kelley, Corey Crowder and TikTok hit “Can’t Have Mine (Find You A Girl).”

2020: Gabby Barrett – “I Hope”

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Before Gabby Barrett rose to the top of the country music food chain, she was an aspiring singer fresh off the “American Idol” scene. The powerhouse singer received Breakthrough Video of the Year for her chart-topping single, “I Hope.” A pop culture phenomenon, Taylor Swift crowned Barrett at the 2020 CMT Music Awards.

“I was honored to win this award 13 years ago as it is voted for by fans. CMT Breakthrough Video of the Year spotlights new artists, and I can’t wait to hear who you picked this year,” Swift shared. “This is amazing. Oh my God. Alright. I don’t even know what to say because I didn’t really think I was going to win,” Barrett shot back in pure disbelief. .

The “I Hope” music video was co-directed by Taylor Kelly and Brian Vaughan. The up-tempo banger was Barrett’s first single from his 13-track collection, “Goldmine.”

2019: Ashley McBryde – “A Girl Going Nowhere”

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Country music hitmaker Ashley McBryde won the fan-voted honor for her moving music video, “Girl Goin’ Nowhere.” The music video was shot at the posh Nashville warehouse, Marathon Music Works. As McBryde accepted his first CMT award, tears began to well up in his eyes.

“We didn’t really expect this video to resonate the way it did. We knew we had some really good footage with real crowds singing our songs to us in my favorite city in the world,” he said. she said, “The marathon is my favorite place in town. We sold it. It was our first time selling anything. So of course thank you CMT for giving us a chance. Thanks for voting.” for that, kudos to keeping the music alive.

McBryde wrote “Girl Goin’ Nowhere” alongside Jeremy Bussey and was inspired by real-life experience with a no. While writing the hit, McBryde recalled a negative comment her math teacher once made about moving to Nashville and pursuing a music career. The hopeful anthem lives on on McBryde’s third studio album.

2018: Carly Pearce – “Every Little Thing”

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Before Carly Pearce took the country music industry by storm with her vulnerable record, ’29 Written In Stone,’ the singer-songwriter put her name on national radar with her debut. single, “Every Little Thing”. When she received the title at the 2018 CMT Music Awards at Bridgestone Arena in Nashville, she broke down in tears and gave a memorable acceptance speech.

“I sat in the stands with my mom for so many years wondering if I would ever make it here,” she said, looking out over the crowd. “Fans, you absolutely changed everything for me, so thank you for voting for me. I just have to say one more thing to the guy who broke my heart – thank you!”

The blonde powerhouse penned the evocative tune alongside Emily Shackleton. The haunting ballad moved the needle for Pearce, as it was quickly picked up by SiriusXM’s “The Highway.” Throughout the emotionally driven music video, fans almost feel the pain and grief Pearce went through after the breakup. From day one, Pearce has used his artistry as a superpower to resonate with fans. Pearce and Ashley McBryde are currently nominated with “Never Wanted To Be That Girl” for Collaboration Video of the Year for the 2022 CMT Music Awards.

2017: Lauren Alaina – “Road Less Travelled”

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The “American Idol” alum turned country music star was awarded Breakthrough Video of the Year for “Road Less Traveled” by living legend, Reba McEntire.

“Oh no. I’m not good at this. I don’t know what to do! Reba McEntire just gave me an award, so that’s pretty crazy! Thanks to everyone at CMT, Leslie Fram, the fans…everyone these people here that I’ve seen receive awards every year,” she exclaimed onstage. “You’ve inspired me. I’m so nervous – I don’t get nervous. I can still talk! Jesus, I should have said that first. Sorry, God! Everyone, thank you very much, ”said the newcomer to the country, in disbelief at her victory at the CMT”, she concluded.

The music video for “Road Less Traveled” shines a light on society’s unrealistic beauty standards and encourages listeners to love themselves for who they are. Alaina co-wrote the self-esteem anthem with pop artist Meghan Trainor and was inspired by her own battle with an eating disorder.

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