Roblox Announces First Music Awards Show ft Lizzo

Roblox will host the first music awards show in the metaverse, featuring Lizzo’s first performance on the platform.

The platform will integrate Logitech’s second annual Song Breaker Awards into the metaverse, which recognizes “creators who shape pop music through dance challenges, memes and trends they’ve created and shared on social media, particularly on TikTok and YouTube, over the past year.”

Hosted by popular YouTuber and influencer Bretman Rock, the show will see multi-Grammy award-winning artist Lizzo make her Metaverse debut with a performance of her new track “Special.”

“We’re always looking for new ways to bring unique and immersive experiences to our community,” says Jon Vlassopulos, Roblox Vice President and Global Head of Music.

“Logitech hosting the first-ever music rewards show on Roblox is exciting as we continue to push the boundaries of creativity on our platform and celebrate creators around the world.”

“We are always looking for new ways to provide unique and immersive experiences to our community”

Other creators coming together for this year’s celebrations include Princess Peachy of Roblox MeganPlays, Twitch streamer Shroud, and musician and activist Jaden Smith. There will also be a musical performance by singer-songwriter Gayle, best known for her Billboard number one hit “abcde-forget-u.”

In the pre-show experience on Roblox, fans can ride roller coasters, collect Creator Coins, earn badges through gameplay to unlock special items, take an XL selfie photo with friends, and purchase exclusive products – with proceeds going to MusiCares.

The award winners appeared on the Billboard Song Breaker Chart, a monthly music industry chart co-created with Logitech For Creators. See the complete list here.

The Song Breaker Awards will premiere on Roblox on Saturday, April 30 at 10:00 a.m. PST with three additional performances throughout the weekend. The pre-show experience opens today (April 26).

Roblox’s Jon Vlassopulos will appear in The Metaverse & Live Music session tomorrow at ILMC.


Get more stories like this delivered to your inbox by signing up to IQ Index, IQThe free email digest of essential live music industry news.

Comments are closed.